Completed Projects

Food & Beverage Marketing

Potvin Kent, M., Bagnato, M., Remedios, L., Soares Guimarães, J., Gillis, G., Soto, C., Hatoum, F., Pritchard, M. (2024). Child and adolescent exposure to unhealthy food marketing across digital platforms in Canada. BMC Public Health. 24:1740 https://doi.org/10.1186/s12889-024-19094-5

Potvin Kent, M., Bagnato, M., Amson, A., Remedios, L., Pritchard, M., Sabir, S., Gillis, G., Pauzé, E., Vanderlee, L., White, C., Hammond, D. (2024). #junkfluenced: The marketing of unhealthy food and beverages by social media influencers popular with Canadian children on YouTube, Instagram and TikTok. International Journal of Behavioral Nutrition and Physical Activity. 21, 27, https://doi.org/10.1186/s12966-024-01589-4

Gillis, G., Soares Guimarães, J., Potvin Kent, M. (2024). The portrayal of food marketing policy by Canadian news media. Critical Public Health, 34(1), 1–12, https://doi.org/10.1080/09581596.2024.2306282

Potvin Kent, M., Mulligan, C., Pauzé, E., Pinto, A., Remedios, L. (2024). The food and beverage marketing monitoring framework for Canada: Development, implementation, and gaps. Food Policy. 122, https://doi.org/10.1016/j.foodpol.2023.102587

Amson, A., Pauzé, E., Ramsay, T., Welch, V., Hamid, J.S., Lee, J., Olstad, D.L., Mah, C., Raine, K., Potvin Kent, M. (2024). Examining gender differences in adolescent exposure to food and beverage marketing through go-along interviews. Appetite. 193, https://doi.org/10.1016/j.appet.2023.107153

Mulligan, C., Remedios, L., Ramsay, T., Pauzé, E., Bagnato, M., Potvin Kent, M. (2023). The impact of characters like Tony the Tiger and other child-targeted techniques used in food and beverage marketing. Frontiers in Nutrition. 10, https://doi.org/10.3389/fnut.2023.1287473

Potvin Kent, M., Soares Guimarães, J., Amson, A., Pauzé, E., Remedios, L., Bagnato, M., Pritchard, M., Onwo, A., Wu, D., L’Abbé, D., Mulligan, C., Vergeer, L., Weippert, M.  (2023). Sex differences in youth’s exposure to food and beverage advertisements on broadcast television in four cities in Canada. Health Promotion and Chronic Disease Prevention in Canada. 43:5. https://doi.org/10.24095/hpcdp.43.5.02

Ayoub, C., Pritchard, M., Bagnato, M., Remedios, L., Potvin Kent, M. (2023). The extent of energy drink marketing on Canadian social media. BMC Public Health. 23, 767. https://doi.org/10.1186/s12889-023-15437-w

Potvin Kent, M., Soares Guimaraes, J., Pritchard, M., Remedios, L., Pauzé, E., L’Abbé, M., Mulligan, C., Vergeer, L., Weippert, M. (2023). Differences in child and adolescent exposure to unhealthy food and beverage advertising on television in a self-regulatory environment. BMC Public Health. 23:555. https://doi.org/10.1186/s12889-023-15027-w

Potvin Kent, M., Soares Guimaraes, J., Bagnato, M., Remedios, L., Pauzé, E., Pritchard, M., Wu, D., L’Abbé, M., Mulligan, C., Vergeer, L., Weippert, M. (2023). Broadcast television is not dead: Child exposure to unhealthy food advertising on television in two policy environments (Ontario and Quebec). An observational study. The Journal of Nutrition. 153(1), 268–278. https://doi.org/10.1016/j.tjnut.2022.09.002

Potvin Kent, M., Pauzé, E., Remedios, L., Wu, D., Soares Guimaraes, J., Pinto, A., Bagnato, M., Pritchard, M., L’Abbé, M., Mulligan, C., Vergeer, L., Weippert, M. (2023). Advertising expenditures on child-targeted food and beverage products in two policy environments in Canada in 2016 and 2019. PLOS ONE. 18(1):e0279275. https://doi.org/10.1371/journal.pone.0279275

Amson, A., Pauzé, E., Remedios, L., Pritchard, M., Potvin Kent, M. (2022). Adolescent exposure to food and beverage marketing on social media by gender: A pilot study. Public Health Nutrition. 26 (1), 33-45. https://doi.org/10.1017/S1368980022002312

Potvin Kent, M., Pauzé, E., Bagnato, M., Soares Guimaraes, J., Pinto, A., Remedios, L., Pritchard, M., L’Abbé, M., Mulligan, C., Vergeer, L., Weippert, M. (2022). Advertising expenditures across media and settings on food and beverage products heavily advertised on youth-appealing television stations in Canada. Applied Physiology, Nutrition, and Metabolism. 48(1): 27-37. http://dx.doi.org/10.1139/apnm-2022-0219  

Potvin Kent, M., Pauzé, E., Bagnato, M., Soares Guimaraes, J., Pinto, A., Remedios, L., Pritchard, M., L’Abbé, M., Mulligan, C., Vergeer, L., Weippert, M. (2022). Food and beverage advertising expenditures in Canada in 2016 and 2019 across media and settings. BMC Public Health. 22:1458. https://doi.org/10.1186/s12889-022-13823-4

Potvin Kent, M., Hatoum, F., Wu, D., Remedios, L. (2022). Benchmarking unhealthy food marketing to children and adolescents in Canada: A scoping review. Health Promotion and Chronic Disease Prevention. 42:8. https://doi.org/10.24095/hpcdp.42.8.01

Pauzé E., Potvin Kent M. (2021). Children's measured exposure to food and beverage advertising on television in Toronto (Canada), May 2011-May 2019. Canadian Journal of Public Health. 112, 1008-1019.  https://doi.org/10.17269/s41997-021-00528-1

Pauzé, E., Remedios, L., Potvin Kent, M. (2021). Children’s measured exposure to food and beverage advertising on television in a regulated environment, May 2011-2019. Public Health Nutrition. 24(17), 5914–592. https://doi.org/10.1017/S1368980021001373

Amson, A., Remedios, L., Pauzé, E. Potvin Kent, M. (2021). Exploring the extent of digital food and beverage marketing associated with a family-friendly event: A case study. BMC Public Health. 21:621 https://doi.org/10.1186/s12889-021-10716-w

Mulligan, C., Jawad, A., Potvin Kent, M., Vanderlee, L., L’Abbé, M. (2021). Quantifying stakeholder interactions with the federal government related to Bill S-228 and marketing to children in Canada: a descriptive study. CMAJ. 9:1. https://doi.org/10.9778/cmajo.20200086

Pinto, A., Pauzé, E., Roy-Gagnon, M-H, Dubois, L., Potvin Kent, M. (2020). The targeting of preschoolers, children, adolescents and adults by the Canadian food and beverage industry on television: A cross-sectional study. Applied Physiology, Nutrition, and Metabolism. 46(6): 651-660. https://doi.org/10.1139/apnm-2020-0621

Mulligan, C., Potvin Kent, M., Christoforou, A.K., L’Abbé, M.R. (2020). Rapid review: Inventory of marketing techniques used in child-appealing food and beverage research. International Journal of Public Health. 65(7):1045-1055. https://doi.org/10.1007/s00038-020-01444-w

Wong, S., Pauzé, E., Hatoum, F., Potvin Kent, M. (2020). The frequency and healthfulness of food and beverage advertising in movie theatres: A pilot study conducted in the United States and Canada. Nutrients. 12, 1253, https://doi.org/10.3390/nu12051253

Pinto, A., Pauzé, E., Mutata, R., Roy-Gagnon, M-H., Potvin Kent, M. (2020). Food and beverage advertising to children and adolescents on television: A baseline study. International Journal of Environmental Research and Public Health. 17, 1999. https://doi.org/10.3390/ijerph17061999

Czoli, C.D., Pauzé, E., Potvin Kent, M. (2020). Exposure to food and beverage marketing on television among Canadian adolescents, 2011 to 2016. Nutrients. 12(2) 428 https://doi.org/10.3390/nu12020428

Vandenbrink, D., Pauzé, E., Potvin Kent, M. (2020). Strategies used by the Canadian food and beverage industry to influence food and nutrition policies. International Journal of Behavioral Nutrition and Physical Activity. 17, 3. https://doi.org/10.1186/s12966-019-0900-8

Potvin Kent, M., Velazquez, C., Pauzé, E., Cheng-Boivin, O., Berfeld, N. (2019). The extent of food and beverage marketing in primary and secondary schools in Canada. BMC Public Health. 19: 114-124. https://doi.org/10.1186/s12889-019-6441-x

Potvin Kent, M., Pauzé, E., Roy, E.-A., de Billy, N., Czoli, C. (2019). Children and adolescents’ exposure to food and beverage marketing on social media apps. Pediatric Obesity. 14:e12508. https://doi.org/10.1111/ijpo.12508

Potvin Kent, M., Pauzé, E. (2018). The frequency and healthfulness of food and beverages advertised on adolescents’ preferred websites in Canada. Journal of Adolescent Health. 63: 102-107. https://doi.org/10.1016/j.jadohealth.2018.01.007

Potvin Kent, M., Smith, J.R., Pauzé, E., L’Abbé, M. (2018). The effectiveness of the food and beverage industry’s self-established uniform nutrition criteria at improving the healthfulness of food advertising viewed by Canadian children on television. International Journal of Behavioral Nutrition and Physical Activity. 15(1): 57. https://doi.org/10.1186/s12966-018-0694-0

Potvin Kent, M., Pauzé, E. (2018). The effectiveness of self-regulation on limiting the advertising of unhealthy food and beverages on children’s preferred websites in Canada. Public Health Nutrition. 21(9): 1608-1617. https://doi.org/10.1017/s1368980017004177

Potvin Kent, M., Rudnicki, E., Usher, C. (2017). Less healthy breakfast cereals are promoted more frequently in large supermarket chains in Canada. BMC Public Health. 17:877. https://doi.org/10.1186/s12889-017-4886-3

Potvin Kent, M., Velkers, C. (2017). Not just fun and games: Toy advertising on television targeting children promotes sedentary play. Journal of Physical Activity and Health. 14(10):773-778. https://doi.org/10.1123/jpah.2017-0044

Potvin Kent, M., Cameron, C., Philippe, S. (2017). The healthfulness and prominence of sugar in child-targeted breakfast cereals in Canada. Health Promotion and Chronic Disease Prevention in Canada. 37, 9:266-273. https://doi.org/10.24095/hpcdp.37.9.02

Potvin Kent, M., Martin, C., Kent, E.A. (2014). Changes in the volume, power and nutritional quality of foods marketed to children on television in Canada 2006-2011.Obesity. 22, 9:2053-2060. https://doi.org/10.1002/oby.20826

Potvin Kent, M., Wanless, A. (2014). The Influence of the Children’s Food and Beverage Advertising Initiative: Change in children’s exposure to food advertising on television in Canada between 2006-2009. International Journal of Obesity. 38,4:558-562. https://doi.org/10.1038/ijo.2014.4

Potvin Kent, M., Dubois, L., Kent, E., Wanless, A. (2013). Internet marketing directed at children on food and restaurant websites in two policy environments. Obesity. 21, 4:800-807. https://doi.org/10.1002/oby.20124

Potvin Kent, M., Dubois, L., Wanless, A. (2012). A nutritional comparison of foods and beverages marketed to children in two advertising policy environments. Obesity. 20, 9:1829-1837. https://doi.org/10.1038/oby.2011.161

Potvin Kent, M., Dubois, L., Wanless, A. (2011). Self-regulation by industry of food marketing is having little impact during children’s preferred television. International Journal of Pediatric Obesity. 6, 5-6:401-408. https://doi.org/10.3109/17477166.2011.606321

Potvin Kent, M., Dubois, L., Wanless, A. (2011). Food marketing on children’s television in two different policy environments. International Journal of Pediatric Obesity. 6, 2:e433-e441. https://doi.org/10.3109/17477166.2010.526222

 

Alcohol & Gambling Marketing

Pauzé, E., Pinto, A., Potvin Kent, M. (2024). How frequently is alcohol advertised on television in Canada?: A cross-sectional study. Alcohol and Alcoholism. 59, 3,  https://doi.org/10.1093/alcalc/agae020

 

Sport sponsorship

Potvin Kent, M., Pauzé, E., Guo, K., Jean-Louis, R., Kent, A. (2020). The nutrition and sports-related corporate social responsibility initiatives of food and beverage companies in Canada and implications for public health. BMC Public Health. 20:890. https://doi.org/10.1186/s12889-020-09030-8.

Pauzé, E., Ekeh, O., Potvin Kent, M. (2020). The extent and nature of food and beverage sponsorship of children’s sports clubs in Canada: A pilot study. International Journal of Environmental Research and Public Health. 17(9), 3023. https://doi.org/10.3390/ijerph17093023

 

the international food policy study

Soares Guimaraes, J., Potvin Kent, M., Pauzé, E., Vanderlee, L., Hammond, D. (2023). The relationship between parent’s self-reported exposure to food marketing and child and parental purchasing and consumption outcomes: Findings from the International Food Policy Study. Journal of Nutritional Science. 12, e123, https://doi.org/10.1017/jns.2023.88

Bagnato, M., Roy-Gagnon, M-H., Vanderlee, L., White, C., Hammond, D., Potvin Kent, M. (2023). The impact of fast food marketing on brand preferences and fast food intake of youth aged 10-17 across six countries. BMC Public Health. 23, 1436. https://doi.org/10.1186/s12889-023-16158-w

Acton, R., Bagnato, M., Remedios, L., Potvin Kent, M., Vanderlee, L., White, C., Hammond, D. (2023). Examining differences in children and adolescents’ exposure to food and beverage marketing in Canada by sociodemographic characteristics: Findings from the International Food Policy Study – Youth, 2020. Pediatric Obesity. 18(6):e13028. https://doi.org/10.1111/ijpo.13028